If you can create a community feeling on your site, you will reap the rewards in terms of number of visitors and consumers regardless of what you are selling or promoting on the Web.
If every time the Googlebot visits, there’s tons of relevant, new, and original content, guess what is going to happen to your ranking?
When it comes to comfort, we would all prefer a soft and luxurious hotel comforter to a starchy stained motel blanket. This is the feeling you need to replicate for users
Surround them in your expertise and knowledge, convince the world that your web site is the definitive provider of information or products and give them a nice warm feeling. This will make it nearly impossible for them to leave.
When users feel relaxed and at ease, they automatically want to spend more time on your site and if there is something to buy, hands are going to be reaching into wallets.
Never underestimate the power of word of mouth. With the prevalence of chat rooms, discussion boards, forums, and blogs, it does not take long for news to get around. Ideally, users will be so impressed with your site and your service that they will tell all their friends.
Cars are easy and popular but what about my dental Web site or my engineering firm?
Well, we are back to a phrase that was popular in the late 1990s – “content is king” – and it really is. If your site has great copy that is updated regularly and is of interest to users, they are going to want to read it.
If there is a forum that appears to be well used, they will be inclined to join in and you might hear “I did not know there were so many people interested in collecting beer coasters.” With the invention of RSS feeds, the hard work has been done for you.
You post a message or an article and those who have signed up get a feed, and if there are links on the feed, they come back to visit your site.
Here is a tip for you to do early in your efforts to become an Internet Marketing professional.
Look on the Web and find some open source forums that can be downloaded. Assuming you have found some suitable software, look to add it to your site. Don’t think forums are suitable only for B2C web sites. They can be effective additions to B2B sites too allowing clients to post messages to other clients. Use this capability to be No 1 on Google.
In order to help you, I will continue to post (on this blog site) tips and techniques I have obtained and learned from My Go-To-Market Partners as I became an Internet Entrepreneur and built aspenIbiz, my online business, along with my various Web 2.0 properties and affiliate web sites. Together, these tips will provide a traffic formula that will improve your Page Ranking and drive qualified leads to your website.
In closing, be sure to meet me at my website, WhoIsMikeFarrell, read aspenIbiz blogspot that has more posts about my Internet Marketing activities, and learn how to be savvy with your money, like the insiders, at aspenIbiz the Conspiracy For Your Money Blog.
Since this is the first post on this blog for the year, I would like to provide Best Wishes for a Prosperous New Year!
Please be sure to share this post with anyone that you think would benefit from this message… thanks!